The valet service industry is growing day by day, and thanks to the increased number of homes and communities, the demand for multifamily valet companies keeps increases. Due to this factor, a lot of startup companies across most neighbourhoods offer these services, this in return causes competition in the industry. This document highlights a case study of the most promising competitors in the valet service. This includes an outline of the services they provide, their rates per unit, their special amenities, their advertising strategies among others. The list is in order of which companies are dominating the most to the least.
Valet living is a full-service amenities provider to a multifamily housing industry located in Tampa, Florida. They provide full amenities for residential living including services for both residents and property managers. Some of their special amenities include walking pets, cleaning homes, package delivery, laundry services and fitness classes in local studios on Yoga, Zumba and HIIT classes. The companies they are in contract with include, Keep America Beautiful, Tampa Bay Times, National Multifamily Housing Council (NMHC), National Apartment Association and Recycling at Work. Valet living has been in the business for 25 years since when it was founded in 1995. Moreover, they have digitized their services to be accessible in mobile applications which the customers can install in their android or iOS devices and order for services with ease. Some of their effective marketing strategies include incorporation of technologies such as websites where they post blogs and home therapy guides for their customers. They also conduct community reach out campaigns to promote their brand once in a while. Valet living charges the clients 420 dollars a year for trash collection per apartment.
Trash Butler prides itself in service provision for multi-family communities, student housing complexes, condominium associations and adult living facilities located Tampa, Florida. Some of the special services they provide include dumpster and compactor solutions, commercial bulk trash, eviction cleanout, illegal dumping and storage room cleanout. Trash Butler is in contract with companies such as Feeding Children Everywhere, College HUNKS, Atlanta Apartment Association, Arizona Multi-housing Association, National Apartment Association, Florida Apartment Association, Greater Nashville Apartment Association and Metro Denver Apartment Association. The company was founded in 2013, which marks a period of 7 years in the industry. Their most effective marketing strategies include digital advertising in blog platforms such as WSJ, Time and Inc. 500 which eventually increases their general online presence. Trash butler charges a monthly fee of $25 per apartment, which they tack on the rent.
Recycle now is a valet trash and recycling collection company located in Dallas, Texas. Its additional services include odour control, pet waste removal, junk haul removal, compactors cleaning, real-time analytics, scanning storage for guarantee and safe and hot power washing. Some of the companies that Recycle Now is in contract with includes, Apartment Association of Tarrant County, Great Dallas apartment association and Texas Apartment Association (Recycle Now). The company was founded by Stephen Hill in 2014, this makes it operational for 6 years. Recycle now uses marketing strategies such as campaigns and advertises local newspapers, local station tv and local listings. Also, they organize marketing campaigns for them to reach potential customers. Recycle now charges about $5 per unit for weekly collections.
Accelerated Waste Solution is a valet trash company located in Dallas, Texas. Its special services include bulk/junk removal, doorstep recycling, junk shot and a roll-off dumpster. Accelerated Waste Solution uses technology in its marketing and service provision strategies. This includes the creation of a mobile application that links the clients to the company’s data so that they can access it whenever they want. As a result, a client can order for trash to be taken out even with them not being around their apartments. Through the use of digital marketing, the advert can reach towards a targeted audience and specifically those that are closer to their company. This company was conceptually founded in 2008, this makes it operational for approximately 12 years. As a result, it is one of the most conceptual brands among the locals. Some of the companies that Recycle now is in contract with includes, Apartment Association of Tarrant County, Great Dallas apartment association and Texas Apartment Association. The company charges $5 a bag for trash collection across the city.
The national doorstep pickup offers door to door valet trash removal services every night. The company is located in Town ‘n’ County, Florida. Its services are offered to various clients including garden-style apartments, mid-rise apartments and urban hi-rise apartments. The company is known for its operation in most of the busy modern cities. The national doorstep pickup is at a contract with companies such as the National Apartment Association, National Multi-housing Council, Texas Apartment Association and Florida Apartment Association. This company’s major marketing strategies include community campaigns and advertising in billboards in streets and city squares. They also use website platforms to pass their contents to the digital audience. Based on its available strategies, the company is known for using its community service advantage to reach out to the community. This includes campaigns coupons for residents in some of the community stores and restaurants. National Doorstep Pickup has been in the business for 5 years since when it was founded in 2015. The company charges a monthly fee of $30 per apartment.
Well Kept is a multifamily community service provider located in Dallas, Texas. Its special amenities include recycling programs, on-demand junk removal, pet waste removal, porter services, power washing and common area trash disposal. The company prides itself in keeping the Dallas city clean and beautiful. Some of the companies in contract with Well-kept include, Apartment Association of Tarrant County, Great Dallas apartment association, Texas Apartment Association and Florida Apartment Association. The company’s marketing strategies includes prolonged constant service provision to the city, as a result, they enjoy benefits of the public view. Since the company does most of its works around the city, their customers can see them work day after day, as a result, they form a bond between their services and the communities around them. Well-kept resides well with their adjustment community ever since its creation in 2017 (Well Kept). The community support has given the company a lot of help with relation to what is effective for the company and what is not. Otherwise, while most of the time, there is a small number of potential clients, being able to acknowledge this difference is what makes it easier to make amendments with each of the initial trail service providers. Based on this information, it is hence easier to point out that most of the information provided was helpful in the way that was necessary to both parties. Well kept charges $30 a month per unit for trash collection and a $144 for deep cleaning services.
Trashbusters disposal and recycling pride itself in the provision of waste control services in multifamily communities. This includes services such as trash collection in different goals such as evening service, morning service, trash chute and haul jobs for the communities around. Moreover, they conduct bulk trash collection and recycling services for commercial size clients. This is mainly a community-based company that operates around the communities in DFW metroplex (Trash Busters). The company has been around for 4 years ever since its invention in 2016. While some of these concepts are assumptive, this company uses community outreach as a way of marketing their brand to the customers. This includes but not limited to coupon handouts, word of mouth and door to door campaigns. The company is hence in contract with companies such as State of Texas Alliance for Recycling, Texas Apartment Association, NFIB, North Texas Corporate Association, Greater Dallas Apartment Association, and Apartment Association of Tarrant County. Trash busters charges $149 for trash haul large load.
DFW porter provides valet trash services in Dallas/ Fort Worth. They provide additional amenities such as power washing, window washing, property cleanup, exterior/interior light management, pet waste service, office cleaning, janitorial service and fencing. The DFW porter is known for a wide variety of services it offers to its respective clients. As a result, this acts as one of their marketing strategies. They also use digital marketing tools such as social media and websites to advertise their products. This includes blogs and service descriptions that they have created for the company to attract more clients. The company was founded in 2015, hence has been in business for 5 years. Some of the companies they are in contract with includes, National Apartment Association, National Multi-housing Council, Texas Apartment Association and Florida Apartment Association. As a result, this has been one of the most influential companies in Dallas that provides valet trash services. The company charges $20 monthly per unit for trash collection.
In conclusion, the list from the most dominating to the least is as follows, Valet Living, Trash Butler, Recycle Now, Accelerated Waste Solutions, National Doorstep Pickup, Trash busters Disposal and Recycling and DFW Porter.
Recycle Now. Recycle Now. retrieved from https://www.recyclenowtexas.com/ 2020. 23 August 2020.
Trash Busters. Trash Busters. 2020. retrieved from https://trashbutler.com/request-a-quote/
Well-Kept. Well Kept. retrieved from https://www.wellkept.com/ 2020. 23 August 2020.