Core X System LLC will be supplying Nitrile Gloves and N95 masks in the international market. Market research shows there is high demand and need for PPE’s internationally. (This statement means that the outbreak of pandemics such as Covid-19 has brought about an increased demand for PPEs) The company will be a distributor of safety equipment and supplies to clients. It will be a worldwide distributor. Core X System LLC reduces the expenses associated with processing redistribution orders by providing unified services and support throughout the supply chain from initial order through final delivery. (This section implies that the objective of the company is to make PPEs easily accessible through our online platform. People can make an order and have their products delivered at any point in the world.)
(The business description section explains what the company is all about. The main products and services the company looks forward to offer, the location of the company and its target customers.). Core X System LLC will be located worldwide and provide its customers services in the health sector. The products that Core X System LLC will be selling and the geographic area the company will target are all the product lines PPEs, Nitrile Gloves, and N95 mask supplies and the extent that they have distribution centers. Core X System LLC will sell these products and services to all customers who place their orders, the transportation industry, general manufacturing, food manufacturing, warehousing, power plants, electrical companies, heavy highway construction, general contractors, plumbing and HVAC companies, the construction industry, and other companies that use industrial safety supplies.
(Industry analysis is the point where every business has to evaluate the kind of services it plans to provide and how the product or services are like in the industry within a certain timeframe. This section also seeks to address the question, “Are the products and services already existing in the industry?”). The Personal Protective Equipment (PPE) manufacturing industry has become one of the most critical sectors in the United States nearly overnight. The effects of the COVID-19 (coronavirus) pandemic have resulted in an unprecedented surge in PPE demand. This has resulted in significant industry growth in 2020 as both new and longstanding industry operators have expanded production efforts. Before 2020, the industry underwent a boom and bust cycle, matching the decline in industrial activity between 2015 and 2016. However, robust manufacturing activity in 2018 bolstered the industry’s sales. Success factors are improved customer satisfaction, considerate profits, and varied prices to our customers using the PPEs.
(This section involves providing numbers on how the products and services are doing and the kind of returns from the market. It provides financial data about the industry over a period of time.)The global personal protective equipment market was valued at 40.06 billion in 2016 and is projected to reach 58.34 billion by 2022, at a CAGR of 6.5% from 2017 to 2022. The adoption of a stringent regulatory framework regarding workers’ safety is driving the personal protective equipment market. Personal protective equipment is used to protect against health risks in a hazardous work environment. The consumer base for Core X System LLC will be all those in need of PPEs and mostly the health workers. The majority of these customers will be from the health sector.
(This section illustrates the mode that will be used by the company to market its products and services.)The customer base we are targeting is those in the health sector who are most likely to use PPEs and are on online platforms such as social media. These customers are most likely to do their shopping online. We plan to reach out to these customers via social media, hence advertising our social handles. Also, we plan to market our products through affiliate marketing, awareness events, and local markets. Core X System LLC will also participate in local events, create a loyalty program, have locations in the mall (foot traffic), hold big sales in-store/online, and window displays.
Competitive Advantage: The critical factor considered by consumers when purchasing PPEs is trust in the reputation, reliability, and quality of products provided by the company. Our products’ pricing will influence end-user choices, as most customers will purchase our products according to their needs and quantity. Pricing our products is a more critical factor, as these products are paid for at the best value and lowest price. When pricing our products, we will explain to the client that we estimate the materials we use to make the quality of our products reliable. (This section outlines how the company’s products and services will be different or effective so as to breakthrough).
Consumers of our products usually follow recommendations, especially when those recommendations come from health facilities. There are currently other PPEs suppliers serving online, but we are unique in that we plan to offer high-quality products at low prices.
(This section outlines the company’s financial needs and its projected budget and how it’s planning to get the required funds). The current financial plan for Core X System LLC is to obtain grant funding for $15,000,000. The grant will be used to launch operations, including a leasing office/warehouse space, purchasing start-up assets, and covering start-up expenses, as shown in our start-up tables and milestone table.
The primary focus for grant funding is as follows:
Government authorities are increasingly concerned about the health and safety of workers. To reduce accidents and uncertainties in industries, governments of various countries have issued various safety regulations. Several government regulations and standards compel end-use enterprises to use protective equipment for workers in certain types of work environments. It is mandatory for workers in oil & gas, construction, and manufacturing to wear protective gear. For instance, according to the 2010 memorandum of the U.S. Occupational Safety and Health Administration (OSHA), it is mandatory for workers in the oil & gas industry to wear heat- and flame-resistant clothing.
The business is operated and managed by NAME. The management has professionals with a demonstrated history of success in the sale of PPEs. NAME has been passionate about doing a PPEs company. NAME looks forward to improving delivering the best. The PPEs will help people stay safe and communities fight viruses such as Covid-19. NAME will also increase its target customers and consequently generate more profit.
The company will be involved in the sale and supply of PPEs (Nitrile gloves and N95 Masks). This will be done purposely to transform efficiency, enhance individuals’ health and safety, and improve service delivery and performance, among other benefits. Core X System LLC, with its PPEs line, is designed, at its core, to thrive from determination, enlightenment, and safety. In return, this will improve the world of PPEs, maximize profits, and allow better preparation in the future. Our target customers will be all individuals and members of the health sector globally.
The business will run under the management of NAME because of the following:
The business is called the Core X System LLC.
Core X System LLC will target worldwide customers.
The business will operate under the following address
Core X System LLC.
The management is dedicated to running the PPEs business and will commence as soon as all plans are complete.
PPEs have become an essential aspect of the community. They are a must and are crucial for people’s health, especially during the Covid-19 pandemic.
Through the sale and supply of PPEs (Nitrile gloves and N95 Masks) Company’s goals are:
Core X System LLC will major in
Business rules and regulations
Core X System LLC uses these rules
The emergence of COVID-19 has brought the world to a standstill. We understand that this health crisis has brought an unprecedented impact on businesses across industries. However, this, too, shall pass. Rising support from governments and several companies can help in the fight against this highly contagious disease. Some industries are struggling, and some are thriving. Overall, almost every sector is anticipated to be impacted by the pandemic. We are making continuous efforts to help your business sustain and grow during COVID-19 pandemics.
Personal protective equipment is used to protect against health risks in a hazardous work environment. According to the U.S. federal organization, OSHA (Occupational Safety & Health Administration), personal protective equipment, commonly referred to as ‘PPE,’ is equipment worn to minimize exposure to serious workplace injuries and illnesses. These injuries and conditions may result from contact with chemical, radiological, physical, electrical, mechanical, or other workplace hazards. Personal protective equipment may include gloves, safety glasses, shoes, earplugs or muffs, hard hats, respirators, coveralls, vests, and full bodysuits.
Based on type, the personal protective equipment market is classified into hands & arm protection, protective clothing, foot & leg protection, respiratory protection, eye & face protection, head protection, and others. The hands & arm protection segment is expected to lead the personal protective equipment market during the forecast period, due to its growing use in the manufacturing, healthcare, and construction industries.
In terms of end-use industry, the market is classified into manufacturing, construction, oil & gas, healthcare, transportation, firefighting, food, etc. Construction is projected to be the fastest-growing end-use industry segment, due to the increasing consumer spending and new construction projects in developing countries such as India, China, and Brazil. Besides, workers’ growing use of personal protective equipment in bridge erection, residential construction, roadway paving, demolitions, and excavations is also driving this end-use industry.
Core X System LLC falls under PPEs providers, which is rapidly growing due to the Coronavirus pandemic that has affected the whole world. Through online platforms, we look forward to enhancing customer experience through better service delivery.
Future of the industry
As the PPE industry struggles with pricing pressures and increasing commoditization of products, strategic differentiation of products and services will separate winners from losers. The competitive landscape for the PPE industry will be very different in 2030, driven by innovation, disruptive business models, and the advent of smart and wearable PPE products transforming the workplace to a connected domain enhancing worker safety and productivity.
Growth is being driven primarily by the availability of customers, increasing satisfaction, and efficient service delivery. This is achieved through customer referrals and demand. Due to the increasing competition in the PPEs industry, most suppliers need to understand their target customers better. By introducing online services and carefully listening to our customers before offering our products and advice, our customers will experience increased better service delivery.
In 2020, the global pandemic – COVID19 that has become wreaking havoc across the globe, has led to a spur in demand for PPE from the medical professionals. The increasing demand for PPE is expected to drive the PPE market’s growth during the forecast period. The research was carried out to justify the suitability of the intended PPEs business. This is due to the following reasons;
The critical success factors in the industry are:
Location: Customers can easily distinguish Core X System LLC from other companies online.
Service factors: One of the primary drivers of excellent service offers online services at customers’ convenience.
Customer remote support: Our customers enjoy 24/7 customer support to help them do their online search and help in issues they may come across.
Price: Price is a critical factor that customers consider in ascertaining the overall value of a product. Understanding what the customer is being asked to forego in exchange for what they get is the key to our ability to deliver superior value.
Annual sales and market sales
The following steps will be taken to estimate annual sales.
Step 1: Determine the number of annual customers. Core X System LLC will have.
Core X System LLC’s target is 15% each insignificant state in the U.S. and internationally within 12 months of operation.
Step 2: Based on the 15% of customers, what will Core X System LLC sell?
We project a 10% growth at the end of 2020, followed by a 30 % growth after that.
Service revenues: Evidence provided earlier states that demand for PPEs is very high, especially on online platforms; thus, income is guaranteed.
Marketing our service-oriented business requires establishing a reputation for expertise and excellence. It starts with our known contacts who are in positions to recommend us, make referrals to us, and continue with long-term efforts to develop recognition among other professionals within the PPEs fields, especially towards health institutions.
We will develop and maintain a database of our contacts in the field of our market area and will work to maintain those relationships throughout our start-up process. Core X System LLC will create social media handles like Facebook, Twitter, Instagram, and WhatsApp to market our products on these platforms reaching out to many clients, including companies and other health facilities, potential referral sources. Our communications will be professional, and our marketing tools such as social media, face to face meetings, and local markets.
Marketing areas will be selected according to the availability of customers. For example, since Core X System LLC operates on PPEs delivery, the targeted market should be customers’ availability internationally. This will lay the basis for our marketing initiative.
To ensure healthy competition, Core X System LLC will use the following strategies:
Research suggests that competitors take 45% of share in the total market. Core X System LLC looks forward to changing these figures and occupies 35% in a year with a target market share of up to 50% countrywide and above 75% market share internationally. This can be executed through the right advertising blend, which includes;
This could be done to retain and enhance market share, assembly opposition, maximizing income, reaching targets return on investment, and survival.
This can be achieved by creating online resources that portray the kind of products that we offer and publishing them across online platforms where customers might need our products and convince them that our services are only the great in phrases of rate, choice, and convenience.
This will involve the sharing of our products through different social media platforms to reach more customers. For example, through Facebook Pages, Twitter, Instagram, and WhatsApp showing our services.
Core X System LLC will contribute to sponsoring through gifts to market our brand and increase customer reach for our PPEs.
It will also provide;
Five guiding principles support our vision:
General Advisory Board
Primary Role: To provide advice for service delivery to increase efficiency.
Primary Role: To provide guidance on service selection and help shape Core X System LLC’s approach towards finances and expenditure in the PPEs industry.
Primary Role: To undertake marketing campaigns and growing customers’ trust.
Core X System LLC wants everyone to play a pivotal role in product delivery. We intend to remain as customer-centric as possible to hasten the decision-making process and react promptly to urgent and emergency calls.
Training will familiarize the personnel with the process and give them all of the critical skills like communique, public relations, and hands-on abilities to have excellent service delivery and enhance teamwork. It may even allow them to:
The managers and highly experienced strategists will do illustrations and counseling within select premises. The employees will also be allowed to attend seminars for better service delivery outside the business premises and use the PPEs.
This will be done to identify the right and qualified and registered workforce from the PPEs industry. It will be done in different ways, like:
This process is also aimed at improving productivity and service delivery.
Permissions will give authority to operate both in local markets and online.
The business will use bi-laws during its operations:
The company shall use the following remunerations:
All employees will enjoy flexible working hours and a safe, conducive work environment.
The salaries shall vary with one’s position and responsibilities, as illustrated in the departmental compensations.
The employee shall enjoy the following incentives in the business as a way of motivating them.
The business source of finance will be from:
The business has a capacity of about four employees. They provide excellent PPEs delivery, accounting, and marketing services. They also have the following skill
The business operates internationally.
Core X System LLC shall use secure and reliable social media platforms as per the customers’ needs to ensure efficiency and ease their experience effectively.
Core X System LLC shall use production techniques to market its products.
The PPEs provision practice shall comply with the criteria as proven beneath
A successful business needs realistic and strategic planning to reach its’ goals continually and avoid backsliding. Strategic planning demands regular and consistent SWOT Analysis at least twice every year. The four steps of SWOT for your PPEs industry are:
|Core X System LLC Status and Global Presence (SWOT Analysis)||POSITIVE||NEGATIVE|
-Wide range of PPE products
-Diversified global presence
-Excellent financial performance
-Too dependent on new pandemic trends
-Too reliant on third party suppliers
-Low quality to maintain affordable pricing
-Their buyer personas are improving safety, with more opportunities to spend.
-More purchases online (expanding the Core X System LLC e-commerce platform)
-A lot of competitors
-The quick change of fashion trends
This includes figuring out the route of action to reap the desired effects. It ensures financial operations, improves motivation, and helps manage through decreasing uncertainties.
|GENERAL ASSUMPTIONS||YEAR 1||YEAR 2||YEAR 3|
|Current Interest Rate||7.96%||10.26%||7.96%|
|Long-term Interest Rate||8.00%||8.00%||8.00%|
(The chart below is a list of what the company needs to get started with its operations. The figures are bound to change depending on size, quantity and location.)
|Year 1||Year 2||Year 3||Year 4||Year 5|
|Customer Base – Product Sales||100%||300||600||1,200||2,400||4,800||100.00%|
|Customer Base – Consulting||50%||20||30||45||68||102||50.28%|
|Initial Marketing/Stationary Expense||$10,000|
|Insurance & Utilities||$1,200|
|Total Start-up Expenses||$45,000|
|Start-up Inventory (Varies)||$10,000|
|Other Current Assets||$0|
|Long-term Assets (Varies)||$145,000|
Pre – operational cost 0.00
Working capital 15,000,000.00
Artenstein, Andrew. (2020). In pursuit of PPE. New England Journal of Medicine. 382. e46.
Kiran, Deepthi & CJ, nirmala & R, Manjula & S, Vinothkumar & N R, Ramesh. (2020).
Personal Protective Equipment (PPE) -Prerequisites, Rationale, and Challenges during COVID 19 Pandemic. Indian Journal of Community Health. 32. 196-205.
MarketLine. (2016, February). Best Buy Co., Inc. SWOT analysis, 1-10. Retrieved from the
Business Source Complete database.
Stribling, Zachary & Holloway, John. (2020). Shop Safety and PPE. 10.4324/9781003034575-
Telegraph (2011),’ PPEs sales double’ [online] Available at:
http://fashion.telegraph.co.uk/news-features/TMG8451109/ PPEs-sales-double.html [Accessed:01, December, 2013].
CORE X SYSTEM LLC